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Offering excellent customer care shows that our business with every customer is reliable and consistent over time. Regular training sessions and formal recognition of our representatives who have done a particularly good job dealing with customers make us more dependable when it comes to customer service. We also conduct surveys and speak with customers on an informal basis about what we could do to improve service or go the extra mile.


  • Centralised customer care centre at ATS ELGI Head Office, Coimbatore
  • Technically trained staff
  • Multi-tiered escalation system to manage pending issues
  • Customer care executives with multilingual capabilities
  • Service history of customers accessible to OEMs
  • Monthly reports sent to OEMs
  • Feedback loop to performance engineering department for all products
  • Dedicated customer complaint tracking system

We provide AMC according customer requirements and special Comprehensive AMC (Spares covered in AMC) for specific equipments. An AMC reduces production losses and relieves our customers from maintaining a spare parts inventory. ATS ELGI takes total care of workshop equipments which eliminates the need for our customer to employ a technician.

Benefit of AMC

  • Periodic scheduled service visit according to equipments
  • High uptime of equipment working
  • Response with in 4 Hrs from call registration in Customer Care System
  • High priority response in the unlikely event of machine break-down
  • Better availability of equipment at workshop means peace of mind to customer
  • Consistent in performance due to regular maintenance
  • Reduction in ownership cost
  • Refresher training to operator to increase safety, quality and high productivity.
For AMC / CAMC Contact Information contact E-mail Id: [email protected]


At ATS ELGI, we understand that the auto service industry has become extremely competitive and in-depth training of personnel is a crucial factor in customer satisfaction and retention. We have established a highly advanced training center that enables auto service employees and their customers to gain knowledge, skill and confidence about handling automobiles and related service equipment.

The ATS ELGI Training Center offers intensive training on both theoretical and practical aspects that arms technicians with core skills, experience in the latest technology, and confidence required to undertake automotive service, and problem diagnostic and resolution.

Benefits Of The Training Center
  • To educate trainees on basic and related theories in automobile engineering and equipment.
  • To impart training on diagnostic and all other equipment under one roof.
  • To impart knowledge on various diagnostic techniques.
  • To impart skills on interpreting the diagnosis.
  • To impart tips on the causes of failure and their remedies.
  • To educate trainees on basic maintenance practices of equipment.
Located at the Private Industrial Area, Kurichy, Coimbatore in Tamil Nadu, the ATS ELGI Training Center is dedicated to helping automotive service stations and OEMs train their technical staff in the handling and maintenance of garage equipment. Training includes an understanding of theoretical concepts and practical knowledge. The workshop, where trainees receive hands-on experience, resembles a modern garage equipped with the most advanced equipment worth US$ 0.2 million. Trainees are given the opportunity to work on superior technology, such as crash repair system with electronic measurement, nitrogen tyre inflator, and various models of lifts.

Our training programs are structured for all categories of employees and garage customers

The center has two customized classrooms fitted with audio-video equipment, product animations, trainer kits, and cut sections that are highly effective in the learning process.. The trainings are conducted by qualified and experienced instructors/service experts.
Training Center Activities
Apart from technical expertise, the training includes development of sales skills. We provide customized training for sales and service personnel, and dealer engineers who interact directly with garage customers. The training is not just for handling ATS ELGI automotive equipment but also other brands of garage equipment.
Types Of Training Programs Offered To Our Employees:
  • Beginner (new recruit) Training Program
  • Practitioner Training Program
  • Advance Training Program
Customer Training Activities:
  • Identification of Industry Needs
  • Training Module Creation, according to the needs
  • Conduct Training
  • Conduct Assessment Test
Types Of Programs:
  • Customized Training Program for customers and education institutes (2 to 5 days)
  • We Provide Customized Customer Training Only On Special Request By a Group Of Customers.
Registering For a Course
You can book a course by sending an application form to the training center by fax, e-mail or post. Telephone bookings must be confirmed in writing three weeks prior to the commencement of the program. Each participant will receive comprehensive instructions through the company that has made the booking one week before the commencement of the program.
The course fee has to be paid three weeks before the start of the training program. On receipt of the payment, the necessary proof of receipt will reach you. Bookings done within 21 days of the start of the course must be made with full payment. Fees are payable by cheque or demand draft in favor of ATS ELGI Limited, Coimbatore.
Course Code Category Course Fee Duration
ATS ETG 01 Vehicle Diagnostic Equipment Rs. 4,000 8 Hrs
ATS ETG 02 Wheel Service Equipment Rs. 4,000 8 Hrs
ATS ETG 03 Lifting Equipment Rs. 3,000 8 Hrs
ATS ETG 04 Body Shop Equipment Rs. 5,000 16 Hrs
ATS ETG 05 Washing System Rs. 5,000 16 Hrs
ATS ETG 06 Pneumatic Tools Rs. 2,000 8 Hrs
ATS ETG 07 Lubricating Equipments Rs. 2,000 8 Hrs
Course fees include tuition costs, course material and refreshments. Cancellation or transfer of confirmed bookings have to be notified to us within three weeks of the start of the program. A substitute may be notified, if a substitute cannot be found, refund will be made as follows:
  • 100 percent of the fee if the cancellation is notified at least three weeks before the starting date
  • 50 percent of the fee if the cancellation is between three and two weeks before the starting date
  • No refund if notice of cancellation is given less than one week prior to the starting date.
  • Minimum Batch size for the above training is 4.
  • Fee includes service tax
At the end of the program, the participant will receive a certificate on the basis of performance and attendance. Participants are advised not to make any other commitment for the duration of the program.
Course Schedule
Training programs start at 9 am and complete at 6pm, with a lunch break of 45 minutes. Accommodation is not included in the course fee. Although the training center does not arrange for individual hotel accommodation, our staff will be pleased to assist you to make the necessary arrangements with hotels nearby. Light refreshments during coffee break and buffet style meals are available during the programs.